irasia.com


Swire Pacific Limited
(Incorporated in Hong Kong with limited liability)

For Immediate Release 31 May 2017

Swire Hotels' Fourth House Hotel Named
"The Middle House" in Shanghai

(HONG KONG, 31st May 2017) - Swire Hotels today announced the name of their new hotel in Shanghai as "The Middle House". A key component of the mixed-use development HKRI Taikoo Hui, located on Nanjing Road (West), the hotel is developed jointly by Swire Properties and HKR International. Set to be managed by Swire Hotels, The Middle House is scheduled to open at the end of 2017.

The Middle House is the fourth House under Swire Hotels' award-winning - The House Collective (居舍系列), and will offer 111 rooms as well as 102 serviced apartments under The Middle House Residences. The interiors of the hotel and apartments are by Milan-based designer Piero Lissoni, with architecture by Lissoni Associati, and Wong and Ouyang.

Located in the heart of Shanghai's popular commercial district and in close proximity to the city's fashionable Nanjing Road (West), The Middle House continues the company's philosophy of intimate luxury, delivered with highly-personalised service. The hotel will offer many unique features, not least an abundance of outdoor spaces and terraces, providing an elegant and calm oasis amidst the dynamic backdrop of one of Asia's most sophisticated cities.

The name 'The Middle House' suggests a close connection to the other hotels within The House Collective, each having a strong design collaboration and intent. The use of 'Middle' is a nod to the hotel's location - Dazhongli (大中里), one of Shanghai's historic neighbourhoods. 'Zhong' in Dazhongli is a reference to 'central' in Chinese.

Swire Hotels will continue their successful collaboration with New York-based chef Gray Kunz, with the restaurant Café Gray Deluxe being integral to how The Middle House will position itself to the Shanghai community. Inspired by dishes from the award-winning Hong Kong location, the restaurant will showcase Chef Gray's unique style of international cuisine amidst Lissoni's stylish interiors and stunning terraces.

"Following the success of The House Collective in Hong Kong, Beijing and most recently in Chengdu, we are very excited to introduce The Middle House to Shanghai," said Brian Williams, Managing Director of Swire Hotels. "Our House hotels are each uniquely imagined, and are specially designed for guests who seek a different, intimate and personalised experience."

For more information, visit www.the-house-collective.com.

About Swire Hotels and Swire Restaurants

Swire Hotels has been created to manage soulfully individual hotels in Hong Kong, Mainland China and the USA, providing a characterful experience for well travelled individually minded travellers who seek originality, style and personalised service. We create distinctive hotels with a sense of place that break with convention.

The company's first hotel, The Opposite House in Beijing, opened in 2008 and was followed by The Upper House, Hong Kong, and then by EAST, Hong Kong and EAST, Beijing. The Temple House in Chengdu opened in July 2015 and EAST, Miami opened in June 2016.

A restaurant division was set up in 2013 to manage the company's stand-alone restaurant operations. The first restaurant Plat du Jour opened in November 2013 followed by Public and Ground Public in Quarry Bay.

The Continental in Pacific Place opened in October 2014 and Mr & Mrs Fox in Taikoo Place in 2015. The latest addition, the second Plat du Jour opened in Pacific Place in January 2016.

About HKRI Taikoo Hui

Located at 789 Nanjing Road (West), HKRI Taikoo Hui is a 50:50 joint venture between two Hong Kong listed companies - HKR International and Swire Properties, with a total investment of RMB17 billion. The development covers an area of about 63,000 square metres, and a gross floor area of about 322,000 square metres, including a lifestyle shopping mall, two premium Grade A office towers, three boutique hotels and serviced apartments, and more than 1,200 parking spaces. It has direct access to Metro Line 13, with Line 2 and Line 12 at West Nanjing Road station only waking distance away. The development is also strategically situated next to Yan'an Elevated Highway and N-S Elevated Highway, providing direct access to the Hongqiao Transportation Hub and Pudong International Airport.

- End -


The Middle House Shanghai


The Upper House Hong Kong

The Opposite House Beijing

The Temple House Chengdu


Source: Swire Pacific Limited
  • Press Releases
  • Company's Index
  • irasia.com

  • © Copyright 1996-2023 irasia.com Ltd. All rights reserved.
    DISCLAIMER: irasia.com Ltd makes no guarantee as to the accuracy or completeness of any information provided on this website. Under no circumstances shall irasia.com Ltd be liable for damages resulting from the use of the information provided on this website.
    TRADEMARK & COPYRIGHT: All intellectual property rights subsisting in the contents of this website belong to irasia.com Ltd or have been lawfully licensed to irasia.com Ltd for use on this website. All rights under applicable laws are hereby reserved. Reproduction of this website in whole or in part without the express written permission of irasia.com Ltd is strictly prohibited.
    TERMS OF USE: Please read the Terms of Use governing the use of our website.